What is Search Engine Optimisation?
Search Engine Optimisation (SEO) is the process of ensuring a web site ranks well in Internet searches under keywords relevant to the site. Our SEO package targets the internal and external factors that influence search engines, such as Google, when deciding the importance of your site.
What do we offer?
In the first month of your contract we will carry out the following:
- Keyword Analysis
We will take a list of keywords from you that you would like your site to be found under. We will then use our tools to suggest additional alternatives and evaluate them based on the number of times they are searched for in the major search engines (popularity) and the number of other websites that are listed under those terms (competitiveness). From this information we will agree with you a list of 5-10 keywords that we believe will be most beneficial to target. - Competitor Analysis
Taking the keyword list generated, we will look at your closest competitors and evaluate their strengths and weaknesses. From this we can decide how best to concentrate our time in further months to outperform them. - Benchmarking
We fully understand that SEO is a non-precise science, so we will assess your current rankings under the agreed keywords, your current level of traffic (number of visitors to your site) and other factors to show you tangible results from the service we provide. - Web Site Optimisation
This stage deals with all of the internal factors that affect your search engine rankings. We will ensure your site is search engine friendly meaning search engines will easily find, navigate and read the contents of your site. We will also suggest amendments to your content to ensure it contains as many references to your chosen keywords as possible without affecting the flow of your page.
To prioritise it’s results, Google looks at the number of sites linking to your site (inbound links) and evaluates the quantity of links and the popularity and relevance of the linked site. This scheme is known as the Google Page Rank system. For each further month of your contract we will source and create relevant links to your website through the following media:
- Quality directory submissions
- Highly targeted relevant one way links
- Blog posting
- Forum posting
- Social bookmarking
- Article Production and submission
- Video Posting
Pricing
Our basic package starts from just £150 per month, and for a limited time only we are offering this package with no start-up fee. There is no minimum contract although as it can take some time for search engines to pick up the work we carry out, we suggest allowing 3-6 months to see the full benefit of the service.
We feel this package can achieve notable results for most industries, however for more competitive industries we will offer a custom quote for which we believe we can achieve the level of success we always aspire to.