Welcome to Ballyhoo Limited.
Web development and e-commerce specialists.

What Is Google Analytics?

Google Analytics is an invaluable tool for measuring the performance of your website.

It’s one of the many services in Google’s repertoire of online web tools designed to help you improve your standing on the internet and increase traffic to your website. Other tools in the same family include Webmaster Tools and Google Adwords.

Analytics’ main function is to measure the number of visits to your website, not only providing you with the number of visitors your website gets each day but a whole range of other statistics such as traffic sources, visitor locations, page views, keywords, visitor frequency and e-commerce conversion rates.

And it’s free!

The following instructions refer to setting up an email account using Incredimail.

We have used test@ballyhoodemo.co.uk as an example in each step but you should substitute the email address or any other details we have supplied you with where appropriate.

While managing your online shop you may want to add a new content page; this could be a new information page or any other page where you want to display text, images and links.

The Ballyhoo Commerce e-commerce system also functions excellently as a content management system. The following instructions advise you how to add a basic content page to your e-commerce website.